Relay, by industry
Relay is one product — a shared inbox for text, email and calls, a booking page, forms, pipelines and a library of follow-up playbooks. What changes by industry is which playbooks you turn on first. Pick yours.
Get started freeRelay for law firms
A CRM for small law firms: intake forms that create the matter contact, a follow-up cadence for every enquiry, one inbox for email, text and calls, and consult booking.
Relay for dental practices
A CRM for dental practices: hygiene recall reminders driven by the last visit date, appointment reminders that cut no-shows, missed-call text-back and review requests after the visit.
Relay for med spas
A CRM for med spas and aesthetics clinics: consultation follow-up, treatment-interval reminders, post-treatment check-ins, review requests and one inbox for text, email and Instagram.
Relay for chiropractors
A CRM for chiropractic clinics: new-patient enquiry follow-up, appointment reminders, re-activation of patients who lapsed, review requests and one inbox for text, email and calls.
Relay for real estate agents
A CRM for real estate agents and small brokerages: a warming cadence for every new lead, leads from Zillow or any portal by webhook, showing reminders, and anniversary touches that bring referrals.
Relay for insurance agencies
A CRM for independent insurance agencies: renewal reminders that count down to the policy date, quote follow-up, new-lead response in minutes, and one inbox for text, email and calls.
Relay for salons and barbers
A CRM for salons, barbershops and beauty studios: missed-call text-back while your hands are busy, appointment reminders, rebooking nudges, review requests and Instagram in the same inbox.
Relay for gyms and fitness studios
A CRM for gyms, studios and personal trainers: follow up every trial and lead in minutes, win back members who stopped showing up, renew memberships before they lapse, and text the whole floor at once.
Relay for accountants and bookkeepers
A CRM for small accounting and bookkeeping firms: deadline reminders that count down to filing dates, a ladder that chases missing documents, invoices with automatic follow-up, and one inbox for every client.
Relay for consultants and coaches
A CRM for consultants and coaches: discovery-call booking with reminders, a follow-up ladder for every proposal, email nurture sequences, invoices, and one inbox for every client conversation.
Relay for veterinary clinics
A CRM for veterinary clinics and pet care: vaccination and check-up reminders from the last visit, appointment reminders, missed-call text-back during surgery, and review requests after the visit.
Relay for auto repair shops
A CRM for independent auto repair shops: follow up every estimate that went quiet, annual service reminders, missed-call text-back from the bay, review requests and one inbox for text, email and calls.
Relay for tattoo studios
A CRM for tattoo studios, piercers and permanent makeup: consult booking with deposits, follow-up for the enquiry that went quiet, aftercare check-ins, review requests and Instagram DMs in the same inbox.
Honest early-stage pitchRelay for new businesses
Starting a business and choosing software? Relay is early too. The tooling is ahead of the polish in places, early users get a direct line to the people building it, and the pricing is the same as everyone’s.
Simple, transparent pricing
The same plans for every business. Start free; upgrade when you need more room. Full detail on the pricing page.
Starter
- 2,500 contacts
- Unlimited pipelines
- Custom branding
- SMS & email
- Priority support
Business
- 50,000 contacts
- Unlimited users, automations & storage
- Unlimited API keys & webhooks
- Custom integrations
- Dedicated success manager
AI Front Desk — $149/month, add to any paid plan
Answers your phone, books jobs, captures leads. 150 talk minutes included, then $0.45/min.
Additional business — add a second location or brand to any paid plan
Each added business is its own workspace under your login at half the parent plan: Starter +$15/mo, Pro +$40/mo, Business +$100/mo. Up to 5 businesses; past that, the agency suite at $997/mo.